Away from the big sporting events such as soccer or field hockey, which are mostly invaded by big brands and industrial beer companies, the craft beer niche is growing by leaps and bounds these days.

Supplied by many small and medium-sized microbreweries that compete fiercely, these artisans have better understood the need of consumers in this segment, mostly millennials, who possess an insatiable curiosity and share above all the constant search for new and more sophisticated experiences.

The availability of information on the web about the product and production techniques, the availability of supplies and, to a large extent, the powerful ability to socialize these experiences through social networks have spawned a new generation of enthusiasts who are rapidly transforming from novices into expert beer connoisseurs, often well integrated into tasting clubs, production workshops that take advantage of sharing their experiences on social networks.

Since we ourselves are passionate about beer, we do not want to remain indifferent to the thirst for knowledge, so we have developed some topics that we consider important to better understand and to cultivate your passion for craft beer.

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